14
May
Historically, solicitors have largely relied on word-of-mouth and recommendation for new business. Yet with ever increasing competition and the rise of ‘internet-based’ and ‘no win – no fee’ legal help, it has become essential that traditional solicitors market and brand themselves effectively to attract new clients. Yet marketing a legal practice is not easy. Solicitors [...]
4
March
We don’t just do leaflet and brochure design. We were asked to create some new packaging for Equi-ping – a brilliantly innovative product designed to protect horses from injury. The design brief for this packaging design was simple. It needed to be striking, strong, cost-effective and allow potential customers to understand instantly what the Equi-ping [...]
12
February
A new company is like a blank canvas, full of potential and possibilities. One way to ensure that your canvas gets more sales than other works of art, is to turn it into a branding design masterpiece. This isn’t something which can be done overnight, it takes time to create a well established brand that [...]
16
January
There are a lot of factors to consider when developing a killer logo design, as well as a great number of challenges. It’s hardly surprising that so many logo designs are revealed to the world which simply do or say nothing positive about the companies they are representing. Or worse, upset existing followers of the [...]
28
September
Yesterday, Coolbrands announced their list of the Top 10 Coolest Brands in the UK. That got us thinking. What are the UK’s uncoolest brands? After a quick brainstorm and hands-up vote, here are our winners. This is not snobbery (well it is a little), but more importantly these are the brandnames which we think have [...]
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