Archive for the ‘Brochure design’ Category

We create brochures, flyers, leaflets and stationery for companies across the UK. However, one of our largest areas of work is in creating brochures and folders for businesses in London. Over the last five years we have built up relationships with customers right across the capital and our current London clients include everybody from taxi companies to asset management firms.

So why when we are based in the countryside of Suffolk, are we so popular in London. Here are just a few reasons why we believe that Add Design are the popular choice for brochure design London.

Time

If there is one thing that businesses all over the UK never have enough of, it is time. From our experience this is especially true for London companies. Our unique brochure design process cuts out a lot of the time wasted in meetings and presenting ideas by moving everything online.  While you work, we are using our time to create designs for your project. When we have a draft to show you, we send it via e-mail so you can take a look when it is most convenient. Your feedback can be sent to us via email, or you can call your account handler to discuss the design at any time during office hours.

Cost

For us, not being in London does have its advantages and we pass these on directly to our customers. By being based outside of the capital our costs are significantly lower than London based brochure designers. Add in the cost advantages of our unique brochure design process and we are able to offer professional graphic design, high quality print and delivery anywhere in the UK for one very attractive price. Our prices are also fixed across all our work, so a London based business will get exactly the same brochure design, print and delivery cost as a business anywhere in the UK. Need proof that our prices are the best around? Call us for a brochure design quotation.

Experience

We work everyday with companies in London, producing innovative and eye-catching designs to match their individual marketing aims. This experience puts us one step ahead when it comes to understanding and interpreting your own aims and ideas for your London brochure design. Whether you have a comprehensive design brief and need a graphic design company which can follow instructions or you are looking for a large amount of creative input, we can provide the right level of service for your exact requirements.

Design

We are not based in London, but this certainly does not mean that our brochure design work is behind the trends. We make a point of keeping up-to-date with the latest developments in design and marketing, and we can name amongst our customers some of the most innovative and unusual businesses in the UK. Not all the new trends start in London, and by working for businesses across the UK we are exposed to new approaches and design ideas which we can bring to any project regardless of where you are located.

We have also worked with numerous companies within the City of London, producing top-of-the-line design and print work for companies where presentation is absolutely everything. Alongside our standard print options our designers can suggest a whole range of innovative finishes to make sure your brochure gets noticed even by the most selective of clients.

Innovation

While traditionally printed material suits a lot of companies, many others need literature which can be e-mailed or accessed instantly online. London provides the headquarters for many business which operate UK wide or globally. Therefore being able to deliver promotional material to salespeople and clients wherever they are located can be a priority. Alongside our printing services, we also have options for converting brochure designs into digital brochures.

Delivery

On a deadline? We may be able to deliver when other graphic designs cannot. Without meetings to schedule, our unique design process allows us to produce designs faster than most other graphic design companies, delivering ideas and drafts directly to your inbox. As well as our standard print service, we can also offer express printing options for customers on a tight deadline with overnight courier delivery to anywhere in London.

Brochure Design London – Add Design Ltd are graphic design agency based in Suffolk, East Anglia. We specialise in brochure design and catalogue design and work with clients in London, Essex and Hertfordshire  - as well as throughout the UK.

In itself, having a logo is not the same thing as having a brand for a company. Although the logo is an important part, a brand is something much greater than just an icon. It includes the colours, the style, and the personality of the company. The aim of a good brand; to differentiate your company from others in the same marketplace and to represent qualities which your target market will find innately appealing. All other things being equal, a well branded company is much more likely to succeed in winning customers that a businesses with a weak or confused brand.

Here is a simple example to illustrate the point. Take two identical pairs of shorts with an identical price and put them in the same shop. Now if you add the Nike logo to one of them, you will find sales of the Nike pair will far outstrip the other. This is not just because of the logo, it is for what the logo represents to the buyer (higher quality, better engineering, better materials), and what the buyer believes the logo will represent to others when the shorts are worn (that s/he is wealthier, more professional, trendier etc.)

Creating a brand is not just for large companies, it is also vital for smaller businesses – especially if they are operating in a crowded marketplace. By becoming recognisable to customers and reinforcing positive values, the chances of winning new business and attracting repeat custom is greatly increased.

Creating a new brand for small & medium sized companies.

Many new businesses ask us to help them create a brand. It often starts with a logo design, but then takes the key logo qualities and expands them to a distinctive look, feel and tone of voice which ties together all the promotional material. Although every branding project is slightly different depending on the individual demands of the customer, here are the typical elements of a branding project.

Business Logo Design

The logo design will be the absolute cornerstone of a brand. It will determine the shapes, colours and characteristics which will then be expanded across all the company’s promotional material. All our logo design packages start with the creation of a strong design brief. By understanding as much as we can about the business and the target customers, we can ensure that the concepts we create will be suitable for the way the company needs to engage with its audience.
However, although we can advise, it is always our client who chooses the logo concept from our selection of ideas which they would like to take forward in development. While it is very important that the brand will appeal to target customers, it also has to be a logo design which the client themselves likes, believes in and is proud to use to represent themselves.

Business Stationery Design

The business stationery is often the first opportunity we have to expand the chosen logo into a wider design which will come to characterise the overall brand. The company letterheads, compliment slips and business cards do not allow much space or potential for text, but they all start as plain white sheets so allow plenty of space for the colours and shapes which will come to represent the brand. In terms of style, it is often the stationery which forms the bridge between the logo design and the broader design of brochures, flyers and other promotional material.

The stationery is also the time to think about a ‘tag line’ – a short and simple statement which tells potential customers instantly about what you do. The choice of words in describing your business can be as important as any element of the design in forming a brand.

Marketing Material

Now that the logo and colour schemes are largely determined, it is time to start selling the brand and the business to potential customers. In engaging new clients and establishing a brand, the choice of marketing material to use can be just as important as the message and design itself. If the brand is intended to be young, funky and fresh – then the choice of traditional A5 flyers might not be right for the brand. Likewise, if you need to convey values of trust, stability and tradition then choosing unusual marketing approaches can do more harm than good.

Alongside the choice of format, the design, the message and the tone of the text for your marketing material will all ultimately contribute to the brand. On each piece of marketing, it is important to consider all of these elements together as part of a greater whole. They should all be working together to create a strong message and an effective piece of marketing. Remember that a great brand is not all about strict rules on what should and shouldn’t be done. It is about a spirit and recognition which holds everything together.

Add Design can assist you in all aspects of developing an effective company brand. From professional logo design, to business stationery design, flyers and leaflets and business brochures and catalogues, we offer a full range of cost effective graphic design services.

Taking a strong design brief from our customers is hugely important in creating a great brochure design. By understanding the company, its aims and its intended target market we can make sure that the design and content of the brochure will work to is full advantage. While many clients may have a strong idea of what they require, our experience in creating brochures for all sizes of companies across a range of industries means that we can often add value and find ways to engage with the target audience which they may not have considered. Only by really understanding what they are designing and why, can our brochure designers create a product which will exceed our customers expectations.

Our brochure design service starts by taking a design brief. We ask clients to either complete a a design brief questionnaire which can be e-mailed for completion prior to starting a project, or alternatively we can take the design brief over the phone. In either case, this is what we ask about before starting on any major project with a new customer.

About the business – questions concerning the size, types and nature of the business, as well as the products and services it offers help us to put the company in the context of a wider market place. It also helps us understand some of the key selling points and points of differentiation which might be central to a successful promotional message.

Target market – there is no doubt that we can design a more effective brochure if we know as much as possible about the target recipients. This may include details on their position within a company (b2b communcations), age, gender, socio-economic information, geographical location and anything else which helps us build a picture of who you want to engage. If there is a wide target market of several different groups then we can make sure that the brochure will have a broader appeal, without side lining any particular group of people.

Previous look – For many of the companies we work with, this will not be the first piece of promotional literature they have created. They may have created some smaller items in-house, or relied on different companies to create each element of their promotional material. In many cases, our clients have moved away from their current graphic designers in search of a fresh approach or keener price. So while most clients are looking for a new creative input, they do not necessarily want a complete departure from their current branding or current material. By supplying any previous promotional material you like, we can make sure the new brochure design keeps context with the current presentation of the company.

Colour schemes – Although they may not have a design in mind, many clients will have an idea on colour scheme. This may relate to their personal preferences, the industry that they are in or the existing colours used in the branding for the business. It is also useful if we know any colours to specifically avoid, such as those which are synonymous with a competitor or ones which the company has previously tried and rejected.

Competition – Knowing the names and web addresses of your competitors is important for two reasons. Firstly, it ensures that the design we create does not repeat or look similar to the promotional material of a competitor. One of the key elements of successful branding is being distinctly recognisable, so instant differentiation is often important in the design. Secondly, it allows our designer to ensure that your own design will stand above that of the competition, without looking out of context for the industry.

Want to know more about our brochure design service? Click here to view our brochure design packages, look through our other brochure design blog articles or call one of our account handlers to discuss your project.

Add Design are a graphic design agency based in Suffolk providing a wide range of fixed price graphic design services to clients throughout the UK and internationally.

The majority of the brochures we are asked to design are for business to business use. This means that while the design will change significantly depending on the industry and purpose of the brochure, the audience are generally similar – business professionals looking for new suppliers and products. However, every so often a project comes along which has a different audience in mind – Young People. While designing for a young audience often lets our graphic designers stretch their creativity, it also presents a unique set of challenges due to the way that Young People engage with, and consume advertising literature.

Here are just some of the key things our graphic designers need to consider when creating brochure graphic design to engage a younger audience.

The exact age of the audience.

When designing for an adult audience, the age-bands for targeting tend to be very wide. Target markets are often defined as 24-30, 30-40, etc. However, with a younger audience the target age needs to be much more precise. What appeals to an 11 year old, is likely to be off-putting to a 16 year old. To create a successful brochure design it is therefore necessary to understand the exact ages you are appealing to.

The media they consume.

Trends and fashions change very quickly, especially amongst the young. What appealed to us as teenagers, is unlikely to be the same as what will engage teenagers today. Even when the same trends circle-round, they often do so with subtle but important twist. It may sound like a cliché, but you have to really ‘get into the shoes’ of the target market to understand the best way to convey your message. One of the best ways of doing this with a younger audience is to look at the media and brands which your specific age group consumes. Whether it is cartoon characters, TV programmes, websites, adverts, mobile phone apps, or clothes, these will all build up a picture which will help develop a design which will appeal.

The layout of the information.

There is a misconception that to appeal to a younger audience means that everything has to be in bright colours, capital letters and tilted off to the side. While breaking the conventions of traditional page layout is important to attract the interest of the audience (you do not want to look like a school textbook), the information still needs to be easy to read and easy to follow. The majority of young people do not make patient readers. A balance is therefore often necessary between creating something which is visually interesting and stimulating, but which makes sense on the page. The secret is not to throw everything at the page. Use bright colours, but not too many different ones. Use different font sizes, but in a logical way to show headings and key points. Move the text around the page, but make sure a logical line can be drawn from one piece of information to the next.

The text.

In terms of text, the right tone is really important. While there might be a tendency to imitate the way young people speak in writing, this often fails. Just as with an adult audience, the way we speak is very different from how we expect text to read. So while slang and txtspeak can be used in certain contexts, it shouldn’t be over used. Instead simple and straightforward language with a friendly tone can be much more effective. Again, looking at your target group’s favourite media will help get the tone right. If in doubt, we ask a member of the target audience to give it a read and cross out anything which sounds like an adult trying to be young.

The call to action.

Brochures and all forms of advertising media should always have ‘a call to action’; the course of action you would like your reader to take once they have finished reading. This is often something like ‘Call Now to talk to an advisor’ or ‘Visit www. to find out more’. The call to action is still an important element for a younger audience, but it must be aligned with the natural way your audience communicates. In an advertising context this might be ‘Text INFO to 88830′, ‘Sign up at www.’, or ‘Find Us on Facebook’. Just as long as you make it clear what you would like your reader to do once they have finished consuming the message.

Brochure Graphic Design – Add Design specialise in design and print for a wide range of industries including young people. Click here to view our brochure graphic design packages and examples of our recent work.

Great supporting promotional literature is key for any salesperson to do their job. While a good sales person will often be very persuasive, bringing out a quality corporate brochure can instantly develop trust in the company they represent and demonstrate to a customer that they are being correctly informed about the product or service on offer. Even if a brochure is not used during an engagement with a new client, it is a good rule of sales that you should always leave your new lead with something. This not only allows them to find out more about you, but by having the literature around on their desk it reminds them of your meeting and the course of action that needs to be taken.

While many large firms supply salespeople with everything they need, many smaller teams find it hard to invest in a high quality brochure. This is not only due to the time and cost of producing a single large brochure, but also because many smaller firms need to be flexible as product lines, prices and elements of service often change. The greatest fear most of our customers have is of investing in a brochure, only to find that it is not a good representation of their business six months into the future.

This probably explains the popularity of the Corporate Folder. While demonstrating the same level of professionalism as a brochure, a bespoke folder can hold any combination of inserts and other documents for presentation to the customer. Not only is this significantly cheaper to produce than a typical brochure but salespeople also find they have a number of other advantages to advancing sales.

Here is why salespeople love corporate folders.

Choice of material.

Salespeople want to direct clients to a decision. One way of doing this is to foreground one solution above other, less suitable, options. While a brochure will show the client everything, with a range of inserts at hand, a corporate folder allows the salesperson to select only the information they want the client to have – focusing them on a specific product or solution.

New products/services can be added quickly.

When a new product, service or add-on is launched, salespeople want to be selling it. It is often easier to sell something new, than something familiar and it also provides the opportunity for salespeople to visit old clients and leads with a new offering. Rather than waiting for next years brochure, with corporate folders a new insert focussing specifically on what’s new can be produced in just a matter of days and added alongside the current selection.

Presentation

Sales can sometimes come with a lot of paperwork. Quotes, pricelists, terms and conditions, and technical specifications are all items which are commonly supplied to customers during the process of a sale. Rather than single pieces of paper, the folder allows all this information to be presented neatly together alongside the main advertising literature – holding everything together as a single point of reference for the customer. Many of our customers ask us to produce a branded Word template or electronic letterhead, which allows sales staff to print their own branded paperwork and documentation.

The Business Card

Lastly, as a standard option our corporate folders can have 2 slits easily cut into the inner flap. This allows the salesperson to slot their business card right in front of the information. Not only does this create the personal touch, but puts the salesperson’s contacts instantly at the fingertips of the customer. When designing a corporate folder we often ask for a copy of the company business card to make sure that this fits within the design we are creating. We can also design business cards for clients which will fit seamlessly with the folder design creating an immaculate overall impression.

Corporate Folders - click here to view our printed folder graphic design packages

Although we work we clients right across the UK, the county of Suffolk has been the home of Add Design, design agency since we started over 5 years ago. During this time, we have been lucky enough to have the opportunity to put our mark right across the region through the businesses which ask us to help with their branding and marketing material.

In fact, we see our work everywhere we go, from estate agent boards outside houses for sale, to restaurants, shops, dental surgeries, adverts on roundabouts, graphics on vans, even brochures and leaflets on kitchen tables.

However, there are a few Suffolk projects which are particularly satisfying to see. Not just because they represent the quality of our work, but because of the challenges and enjoyment which went into creating them. Here is our pick of some of Add Design’s Suffolk graphic design projects.

Aldeburgh Restaurant

This Aldeburgh restaurant is one of our favourites. Not only did we help to name it (after Sir Frances Drake’s Ship which was built in the town), but we also designed the branding, signage, and interior. The artwork on the wall was all created by us to take diners on a tour of Drake’s travels around the world. The brand takes the historical reference, and converts it into something fun, colourful and lively . . just as any family-friendly restaurant should be.

Woodbridge Furniture Maker

Some projects come with a challenge. This company made its reputation with beautiful hand-crafted reproduction antique furniture. All made in their own Suffolk workshops. However, the company had recently developed a stunning range of contemporary designs and wanted the brochure to reflect this shift without putting off those who prefer the traditional selection. Presenting all the furniture against a crisp white background, this contemporary brochure design concentrates on the values which are universal to both the modern and traditional – natural materials, bespoke service and high quality craftmanship.

Dog Day Care

It is not everyday you are asked to brand one of the area’s first Doggy Day Care facilities, so the design you create needs to be something special. Big, small, and of any breed, our logo design shows that all dogs are welcome. Using the bright colours of the logo we have also had fun creating postcards, business cards and Christmas cards for this great dog-loving company.

National Sign Company

While it can be enormous fun playing with bright colours, sometimes you have to be serious. The marketing material we create for this sign company is seen by decision makers in some of the UK’s largest companies and organisations – so it has to be good. From large brochure designs, to websites, flyers, e-literature and full page adverts in Design Week, we have working with this client for over 4 years evolving their brand and material as the company goes from strength to strength.

Adventure Logistics Company

A small company with a truly global outlook. This business specialises in ‘adventure logistics’, helping madcap adventurers get themselves into and out of trouble in some of the most remote, dangerous and bizarre places across the world. This made the branding a very delicate balancing act. It needed to be fun and adventuresome, but also hold the weight of years of experience and expertise which makes them the preferred partner for individuals, organisations and television companies heading into the unknown.

Suffolk Designer

Lastly, a word for one of our favourite fellow designers. All the shapes, colours and designs you see are Adele’s own, but we have worked with her to get the work from paper and print and out into the world. From her logo, to promotional postcards, packaging, and the ultra-bold website we have enjoyed every minute of making her fantastic ideas a reality. Want to see more, all Adele’s work is for sale on Notonthehighstreet.com.

Add Design are a Design Agency in Suffolk, specialising in business logo design, business stationery design, corporate brochure design, leaflet design and company flyer design.

A large catalogue is often a significant undertaking as it involves bringing together a wide range of text and imagery into a single perfect document. When you are working with so much material, it is vital that you plan everything out properly and spend some time making sure everything is organised prior to the design stage. This will ensure that the final catalogue design is as strong as possible and that every product is easy to locate and understand for your audience. After all, it is this ease of selection which is likely to result in orders from your time-restricted audience.

In this article, we take you through the most important things we recommend you think about when planning your catalogue design.

Number of Pages and Structure

In order for your catalogue design to be a success, you need to give some thought to its structure. It should be laid out in such a way that it is easy to navigate and understand, so that readers can find their way logically through the information. The presentation of each product also needs to be relatively consistent so the information doesn’t look jumbled and related products can be easily compared by customers. We always recommend that you sketch out a plan of what you want to include on each page before you begin. This is exactly what we do. Before any of our graphic designers start on a large brochure or catalogue design they will create a plan to make sure the information is structured logically across the pages. Remember, as catalogues are printed in sets of four pages, you need to ensure that your document doesn’t end on an uneven number of pages, and also remember to include your covers, contents list and index when counting up.

Images

The images you use in your catalogue design are really important as they give people a quick snapshot of what they can expect from the delivery. Where are you planning to get your images from? If you are getting them from manufacturers, then you will need to make sure they have everything you need and that they are happy for you to use then in your document. You should also make sure that they’re of a really high quality. Images taken directly off websites are rarely good enough quality for printing. If you plan to take the pictures yourself, then you should give some consideration to whether it would be worth hiring a professional photographer. This is important as you need to make sure your presentation is consistent throughout the whole catalogue and including a range of different styles of photographs can really affect the overall quality of the catalogue.

Text

Obviously, the text will play a large part in your catalogue design so you should ensure all your content is completed to a high standard so people feel confident about the information you are providing them. The style of text should also be consistent throughout the catalogue, so make sure all the key points are included and that, if you are describing multiple products, you provide the relevant points for comparison on all of them. It’s a good idea to use bullet points and keep text as brief as you can so it’s easy to read and readers can find exactly the features and points of information they are looking for.

Choice of Paper/Card

The type of company you are and the products you sell will have an impact on the choice of paper or card. For instance, if you are a high-end company that focuses on expensive individual items, you might want to go for a really high quality card to reflect the quality of your business in your catalogue. Conversely, if your company focuses on value and volume, then the quality of your paper is unlikely to have such an impact when printing your catalogue so it is best to go for the most cost-effective option.

Our extensive print experience means that we can advise on the best and most cost effective options on paper and finish for your project.

Delivery Date

When do you plan on distributing your catalogue? It’s important you have a specific date in mind so you can leave sufficient time to design, compile and print it. You can also save money by being prepared, as express printing incurs extra charges whereas discounts can often be offered if you are able to accept a longer print time.

Catalogue Design – Add Design’s graphic designers create smart, eye-catching catalogues that inform, persuade and inspire. Click here for full information on our catalogue design services.

The past few years have been tough for everyone, but lately the finance sector has been very much on the rise once more. As a result, we’ve seen an increase in the number of corporate brochures and other material we are designing for asset management, wealth management and accountancy firms. As these businesses often work with a very select audience of individuals, the design of their brochures becomes hugely important. Their brochure design must reflect the values of the organisation and be distinctive, but more importantly it has to help convince a very discerning audience to trust significant quantities of money with the company in question. Here are some of the key considerations we take into account when designing products for financial firms.

Branding

The design of your corporate brochure needs to reflect the style of the rest of your company as it is one of the key ways of marketing your services and building the brand. By making the brochure a ‘keystone’ within the wider marketing of the company, a unified and trustworthy image will be portrayed. This means it’s important to think carefully about the values your brand represents as well as the audience you are hoping to target. We can work with you to develop your ideas and build your brand into a successful corporate brochure design that inspires people to use your services.

Images

When it comes to the finance sector, it can be difficult to find images that really reflect the services offered. The obvious picture that comes to mind is of money or traditional symbols of wealth, but such overt images suggests a company with a brash approach. Instead, the imagery needs to reflect the key message you are trying to convey. For instance, are you trying to offer security? or trying to maximise the assets of your customers? or giving customers unique access to overseas funds? The particular focus of your business may well provide the answer when it comes to choosing the right images and feel for your brochure.

Trust

Perhaps with the finance sector more than any other, trust is a really important factor as it can make the difference to being successful and not. This is why it is vital to make sure everything about your corporate brochure design inspires trust in your company. From the pictures you choose to the language you use, all of it matters. The layout of your company brochure is important here as well, as a brochure that is well-thought out, well spaced and attractive to read is instinctively going to inspire more trust in the reader than one which looks put together in a rush. One of our key skills in designing for this sector is to carefully structure all the information (pictures, text, headlines, captions, quotes) in a way which reflects the precision, care and attention the company wishes to portray to its customers..

Quality

Finally, it’s important to consider the quality of your brochure. We often find that the financial firms we work with are targeting their products to high net worth individuals and so quality is vital both in terms of brochure design and the way that it is printed, finished and presented to clients. We generally recommend that you use high quality printing materials that make your corporate brochure feel substantial as this will give your brochure a more luxurious feel and signal to your clients that you really care about quality. When image matters so much, it’s amazing the difference that the right choice of paper and finish can make to your final brochure and at Add Design we are always happy to advise clients on the best ways to show this quality.

Corporate Brochure Design – Add Design specialise in design and print for a wide range of industries including the financial sector. Click here to view our corporate brochure design packages and examples of our recent work.

Here at Add Design, we know that all companies want to appear professional and attractive, but they often operate on tight budgets – especially if they are just starting up. Here are some top solutions for helping you show your clients, competition and everyone else that you mean business without having to break the bank, with Add Design’s range of fixed price graphic design packages for business logos, business stationery, flyers, leaflets and brochures.

For instance, your business logo design is one of the most important things to do well. Get the right logo and it will act as the cornerstone of your brand, helping your company create a professional, distinctive look across all the material you produce now and into the future. We understand that you can grab a logo image off the internet for next to nothing, but you really need to think carefully about whether this creates the right starting point for the success of your company. The graphic designers at Add Design can create a completely bespoke logo for your company for a very good price – our prices start at just £75 and we tailor all our work to your needs, making sure you get exactly the business logo you need to get the company off on the right foot.

A good business card design is another really important marketing tool and business cards are vital for helping you create the right impression instantly. Once you’ve got your professionally-designed logo, this can be developed into a brand which can be extended onto your business cards. Most customers you meet will see quite a few business cards in a single day, so it is important that yours stands out against the others both in design and quality. This is something that can be done by using our graphic design services. All our prices include design, print and delivery, so you can benefit from a comprehensive package with no hidden costs. The killer business card is certainly an investment worth making.

We can also produce a letterhead for you to help extend the reach of your brand even further. After all, many businesses frequently send out letters to potential clients as well as current customers and it’s really important that you make sure your brand stands out and is distinctive. Once a customer is familiar with your company, the chances of you being used again is greatly increased. Our cost-effective letterheads are printed on a high quality 120gsm bright white paper to instantly create the right impression. However, for companies on a really tight budget we have another solution. Our electronic letterheads are absolutely perfect as you can just print them out from your own printer whenever you need them. As well as for letters, the electronic letterhead can also be used for a whole range of other documents, including professional-looking quotations, invoices, terms and conditions and more. At just £75 for a self-printing letterhead, all of this adds up to make them a very cost-effective branding solution for companies on a budget.

We also think company brochures are a great way marketing your business, but we understand that a lot of companies want to save on the cost of printing and posting as it is often this that pushes up the overall price. This is why our graphic designers work so hard to create fantastic-looking brochures that can either be emailed out to people or made available online. This allows you to distribute your brilliantly brochure quickly and simply to customers without the costs of either printing or postage.

Our Add Design graphic design services are perfect for any business that is watching its budget but still wants to benefit from high quality design. Plus, the price we give you is the price you pay: we don’t have any hidden extras or unexpected surprises in our costs as all prices include design, print and delivery.  Please don’t hesitate to get in touch if you’d like to find out more.

As with most other things in the world, there are certain times of the year that are simply better for marketing than others. We at Add Design, a professional graphic design company, think that spring 2011 is the perfect time for all sorts of promotions. If you’re not convinced, read on to find out why.

Reason One: The Weather
You are no doubt aware that the weather in the UK hasn’t been that great over the winter months. This means that January and February are generally quiet months for all businesses as it’s harder to get out and about. It’s getting to that time of year, though, when the weather is starting to improve. The clocks have just gone forward and the sun is beginning to break through the clouds for longer. All this means that spring is coming and business spending is due to pick up, making it a good time to start planning your promotions. If you have any campaigns in mind that will require professional graphic design services, now is definitely a good time to start thinking about it.

Reason Two: Budgets
Whether your business manages its budget from January-January or whether you follow the April tax year, it’s likely that you and other businesses are going to be spending properly in the spring. This is around the time that businesses have enough data and confidence in the year to allow them to start outlaying cash. It’s also the time the local councils and other establishments get an influx of money, meaning they are due to set their budgets and commission companies for services. If you’ve not already thought about any campaigns or promotions you want to run, get in touch with the professional graphic designers at Add Design and we’ll be happy to talk to you about your options.

Reason Three: Recovery
It’s safe to say that 2010 was a hard year for businesses and the recent recession has made many companies and consumers more cautious when it comes to spending. However, as sad as it is that so many companies have failed, this also opens up an opportunity for businesses that have managed to survive the tough times. This means that spring 2011 is a good time to start campaigns to grab more business as customers are out there. If you are hoping to campaign for new contracts or services, then you need to make sure your promotional material is as good as possible. Using professional graphic design services is a really good idea to make sure your promotion has the wow factor, really grabs people’s attention and makes them want to buy into your business. Professional graphic designers will be able to advise you on imagery and styles of printing to make sure your upcoming campaign has the maximum possible impact.

Reason Four: Our Prices
Our professional graphic design service at Add Design is second to none, meaning we have the skill and expertise to really help you get your spring 2011 marketing campaign off the ground. What’s more, our prices are as good as they have ever been. Many of our competitors have put up their prices and inflation has also had an impact, but our prices are exactly the same as they were last year before VAT. Also, our professional graphic designers are committed to providing the very best for our clients, which is why we offer discounts to new customers to make our services even more appealing and your marketing promotions even more achievable.

Why not get in touch to find out more?

Professional Graphic Design – click here for more information on Add Design’s graphic design and print services.