Our business logo design packages are chosen by businesses large and small across the UK. In every case, our designers work hard to create concepts which match each businesses' aims and marketing aspirations. We then work with each individual client to refine these concepts down into a single outstanding business logo design which will become the new cornerstone for their branding and marketing.
While we are proud of every logo design we produce, there are a few designs which have become our particular favourite. This may be because they presented us with a unique challenge, or simply because the project and business caught the imagination of our design team. So here is a selection of some of our more recent business logo designs, alongside some of the reasons why we feel these particular projects have been so successful in representing the companies which asked us to create them.
Logo 1. This logo for a care agency and consultancy gets the key values of the business across instantly. Whether you see two people's hands interlinked, a single person hugging or just the soft heart shape – they all support the values of active care and support. The simplicity, colours and elegant font also make it clear that this is a modern and professional healthcare provider.
Logo 2. After being closed for refurbishment due to fire, this popular fish and chip shop had a new name and needed a new brand to match. There are certain conventions that are usually followed in the design for great British fish and chip shops. Luckily this client didn't want us to follow any of the them. Instead we designed something bold, modern and unique. Following this successful logo design, we also created the interior and exterior signage. Think how many fish and chips shops you drive past without really noticing. We like to think that you would not drive past this one.
Logo 3. As soon as you put an 'i' in front of anything, one brand comes to mind. Yet while this IT company does service Apple Macs, they also offer full support for Windows. We therefore wanted to create something modern, bold and instantly recognisable which would work on everything from a small service sticker, to a fleet of Fiat 500 service vehicles. The logo is both new technology, but also has a friendly organic and natural shape – not unlike the values which the Apple logo also captures.
Logo 1. Branding for an internet company is very difficult. The business logo wants to have universal appeal and be welcoming to all audiences. It needs to be simple and bold, yet distinctive. This logo for an internet 'swapping' portal tries to achieve all this, and hopefully wouldn't look out-of-place amongst the internet giants of Paypal, Amazon, Ebay and Google.
Logo 2. It is very hard to give any new company a timeless quality – yet we think that we have achieved it here. The name Riviera created an image which we have tried to capture with the setting sun colours, and the apex of the conservatory roof simulating the rays of the sun. The looping font also has a friendly and warm feeling which adds to the warm summer feeling – a useful image to create for a conservatory company.
Logo 3. You can imagine how happy we were when we were asked to create the branding for a new bright red 50s style American Diner. Out of seven designs, this hotrod-style logo was the clients instant favourite. Using this new logo as the starting point, we also designed all the exterior signage, the menus and website page.
Logo 1. This logo was a unique challenge. The client already had a logo which contained a modern water-drop and flame design. However, the business had recently moved strongly into renewable energy so wanted to change the logo and branding to reflect this new emphasis. We therefore added the green leaf and rolled the entire logo into a 'renewable' style icon. This logo is now central to a whole new brand we have created across the company vans, marketing literature and website.
Logo 2. This cosmetics company uses traditional Indian recipes to create its products. However, while the Indian link was important, the client was more concerned with creating a brand which was modern and relevant to the target audience. A distinctive brand which would work across a whole range of product labels and literature. With a subtle Indian influence in the flower shape, this distinctive V design acts as a mark of quality across a whole range of products.
Logo 3. Creating an environmental brand which is also modern is a challenge. This logo started as a view across a coastal landscape with a small bird silhouette in the background. However it looked as if the bird was taking second place to the rest of the design. So we 'rolled-up' the landscape colours we liked so much to create the plumage of a much larger bird which then became the central icon. This logo has appeared across its own range of wild bird food – the packaging designed by ourselves.
