Just delivered…. A new logo and brand design for a luxury London based property company.
The overall design is based around the gate illustration. The gates represent the entrance to the luxury estate, while evoking security and exclusivity which are two of their key values. The simplicity of the logo evokes high quality and luxury, as do the colours and fonts chosen. We chose a Serif font for the companies important initials to emphasis tradition, and complimented it with a more modern sans serif font to show a company looking forwards. The muted shade of green allows the logo design to appear timeless, subtle and elegant which keeping within the companies original brand colours.